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The development of a ticket.

The image you see is ALMOST what we ended up printing as a ticket to the July 11th event…since named Phog Phest.

We put the word out that tickets were on sale at Phog, and they WENT.
A quick description of what’s going on that day.

There is a licensed area for less than 600 people.
For regulars of Phog, you may think this sounds big.
It isn’t.
The show begins at 1pm, with two sets outdoors…then CBC Radio 3 sound checks for the 4 bands on the broadcast (being held from 5pm – 8pm), during which bands will play inside of Phog. At 5pm, the broadcast begins outside, for three hours, which will be followed by sets switching from indoors to outdoors from 8pm until 1am.

With over 20 bands scheduled…there are NOT A LOT OF TICKETS TO GO AROUND for such an epic event.
SO please, if you are a regular, and you want to be in the licensed area…come and get these tickets before they’re gone. The advertising and promotion begins full force next week…and the tickets will be gone before you know it.

Come to Phog, ask for Phog Phest tickets…pass over $15 per ticket, and prepare for an incredible time!

Again, if you want to come for free, in the UN-licensed area…there will be room for you too.
See you there!

A detailed listing of bands and schedules will be released within the week…

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Without a doubt, this is the weirdest, most unusual stretch we’ve made with the culture column.
I’m impressed with Tony for his willingness to see in this event, what I see in this event.

Simply put, I am aware of many people trying to make their own special events. Niche event celebrations for groups of 10 or less. What a concept. Working at Phog, I’ve done this by accident, I’m embarrassed to admit. Getting 10 people, but not on purpose.

Paul Breschuk, University of Windsor Lance writer and CJAM radio show host, is taking an absurd event, and using it as an initial attempt to farm a group of people interested in unique, unusual events.
Bravo Paul. Who knows what this will turn into!

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